Cheer Cheese?

[Black Orchid]

Coon Cheese changes name to Cheer Cheese, pledging to 'build a culture of acceptance'.

Coon Cheese has been renamed Cheer Cheese after a long campaign by activists who said it had racist connotations.

Saputo Dairy Australia, which owns the brand, confirmed it was changing the name in July last year following calls led by academic Stephen Hagan for a rebranding.

"I said that the cheese brand was offensive, I said that it demeans people of colour," Dr Hagan told the ABC at the time.

"I said that it was unacceptable as a brand in 2020."

As well as Dr Hagan's long-running efforts to have the name changed, the campaign recently hit the headlines again last year when actor and comedian Josh Thomas raised a question on Twitter about the controversial brand.

Today, Saputo Dairy Australia announced the name was being changed to Cheer Cheese, with the rebranded packaging to hit supermarket shelves across the country by July.

https://www.abc.net.au/news/2021-01-13/ ... n/13053524


There were NO racist connotations. Coon was/is a family name. Hopefully they are just going to build a culture of bankruptcy!

There is no way in hell I am going to buy 'cheer' cheese. Not ever.

[billy the kid]

Coonamble and Coonabarabran should be re-named...
Coon cheese is still Coon cheese in my book....
AND I dont care what colour it is.....
BUT I do think that they should ban black licorice.....
AND Blacktown should be renamed...
BUT now Im being silly.....
Like them......

[Valkie]

For the sake of a failed, parasitical culture we have to rename a cheese named after the originator.

The world has gone insane.

I note the moron pushing for this change has now filed a lawsuit for a couple of million dollars.

Where is the mafia when you need them??????